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The Digital Marketing Masterclass Series: Lead Magnets 101
June 15, 2020 @ 11:00 AM – 12:00 PM CDT
A lead magnet is an incentive that marketers offer to potential buyers in exchange for their email address or other contact information. Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, eBook, whitepaper, video, etc..
Join me for this marketing masterclass where you will learn:
- What is a lead magnet and how it is used in email marketing
- The advantages of using lead magnets to attract customers and build your email list
- Tips on how to create a lead magnet that attracts your ideal customer